Sonic identity, 2025
Azure Lines sonic identity
The sound of the Iberian market's first cruise line, composed at MassiveMusic Lisbon: a DNA track led by a live oud, a ney written as a breath of inspiration, duff under electronic beats, waves and birdsong inside the brand. Regional Brand Awards silver in 2024 and gold for best sonic brand evolution in 2025.
Case film by MassiveMusic and Azure Lines; the DNA track is heard on massivemusic.com
Audio on request
- Client
- Azure Lines, the Iberian market
- Composed at
- MassiveMusic Lisbon
- Awards
- Regional Brand Awards 2024 silver, 2025 gold
- Instruments
- Oud, ney, duff, natural sound
- Deliverables
- DNA track, playlist transitions, PA tone, ship horn, UX sounds, guidelines